Viewpoints on Innovation

Viewpoints about 'Value Management'

November Student of Innovation - Reed Shelger

Reed is a thought leader in value management and pricing, a Certified Pricing Professional (CPP) and a New Product Development Professional (NPDP). He is Kalypso's November 2012 Student of Innovation. read more

Analytics and Decision Support

Cross-Learning and Best Practice Sharing at Professional Pricing Society’s Spring Conference

Now into its 23rd year, the Professional Pricing Society (PPS) rang in its Annual Spring Conference in Chicago on May 8-11. The four-day symposium was attended by over 500 pricing professionals from various industries.  It was elevating for members of Kalypso’s Value Management team - James Weaver, Reed Shelger, Jenna Dudevoir and me - to listen to a diverse representation of keynote speakers and subject matter experts. read more

Top 10 Innovation Viewpoints of Q1 2012

Somehow, it is April already and Q2 has begun. To share with our readers our latest viewpoints on innovation, at the end of each quarter we will be publishing a list of the top 10 most popular viewpoints. Which topics captured the most attention in Q1 2012? read more

Analytics and Decision Support

Webcast Recording: Value-Based Pricing Boosts ASP and Margins

In this webcast recording, Kalypso and Model N explore how value-based pricing and transactional pricing for high tech companies can result in revenue increases of two to seven percent. Panelists discuss the importance of getting the right data, the advantage of having effective diagnostic and analytical processes in place to analyze that data, and ultimately how to handle the transformation and organizational change needed to support value based pricing strategies.  read more

Analytics and Decision Support Medical Device

Pricing Drivers in Medical Device: What’s Your View?

You might recall Brian Sharp recently published a viewpoint on five pricing and value management challenges that were identified by over 500 medical device professionals by asking question: “What is the biggest pricing and value management challenge facing the medical device industry?” While this provided us with a look at pricing and value management opportunities and the general state of value capture, of course it raised additional questions. read more

Analytics and Decision Support

Price Your Way to Better Profit Margins

When times are tough and consumer demand drops, companies feel great pressure to reduce prices. The urge to manipulate pricing to hold or grow market share becomes unbearable. This knee-jerk response to a challenging economic environment often results in massive price discounts to customers across the board, with the attendant erosion in profit margins. read more

Analytics and Decision Support Medical Device

Value Capture in the Medical Device Industry

The medical device industry is under greater pressure now than at any other time in its long and profitable history. The pressure comes from all quarters: politicians, regulators, pundits, payers, consumers, buyers, and of course competitors. Innovation has been a trademark for the industry, with many of the leading players investing well over 10 percent of revenues in research and development. read more

Analytics and Decision Support

Price vs. Value Management: Not Understanding the Difference Will Cost You

There are many abused and overused words and phrases in business language.  The pricing strategy space isn’t immune to this.  Many executives, marketers, and pricing experts use the terms price and value management interchangeably, and then wonder why their products aren’t selling like the pricing models say they should.  What do these words really mean and why does it matter to your business? read more

Value Management and Pricing

Kalypso’s Value Management and Pricing practice helps companies deliver on the promise of innovation by creating and capturing maximum value from their product and service portfolio. Our team can help your company systemically improve profit performance through better pricing and value management across the product lifecycle. read more

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